Seller Sentinel Is the Amazon Brand Monitoring Service That Names the Seller

Seller Sentinel is the standing watch on your ASINs. It catches the hijacker, the counterfeit seller and the review attack while the evidence still exists, and it puts a licensed investigator on the problem before a suspension lands. When the attack has already landed and counsel needs the case built now, that work runs through our Amazon seller attorney evidence practice.

Seller Sentinel watches your ASINs so an attack is caught before the suspension

The damage in a marketplace attack is done in the gap between the first move and the moment you notice. A hijacker ships under your brand, the reviews land, the complaint is filed, and the listing comes down before anybody internally has looked at it. The evidence that would have proved it goes too, because listings change and accounts disappear.

A standing watch closes that gap. Seller Sentinel is looking at your ASINs continuously, and it captures the record at the moment it exists rather than reconstructing it afterward.

Monitoring software proves an attack happened and stops short of who did it

A tool raises the alert

Monitoring products are good at telling you that your Buy Box moved or your review score fell. That is where they stop, because naming the person behind the activity is investigative work performed under a license.

A licensed investigator names the party

Seller Sentinel pairs the watch with an investigator who identifies the seller, the reviewer network or the complainant, and signs a finding about it.

The evidence is built to be used

Captures are hashed and logged, purchases run under chain of custody, and findings are written as declarations your counsel can file.

Seller counsel can engage Seller Sentinel on behalf of a client

Amazon seller attorneys carry the same problem every week. The client arrives after the suspension, the evidence has decayed, and the firm has to build a case from screenshots. The watch is built so a firm can engage it on behalf of a client, and the record exists before the client needs it. Our investigative support for Amazon seller attorneys page sets out how that arrangement works.

The standing watch covers hijackers, counterfeit sellers and review attacks

Continuous monitoring of your ASINs and Buy Box
New and unauthorized sellers identified as they appear
Counterfeit and hijacker activity captured with evidence
Review and rating attacks documented as a pattern
False complaint activity preserved when it lands
A monthly written summary of what was seen and done

The watch runs continuously and stops once a month to hand you a written account of it

MONTH 01

Baseline

We map your ASINs, your authorized sellers and your current exposure, so every later change is measured against a known starting point.

EVERY MONTH

Watch and capture

Continuous monitoring, with hostile sellers identified and the record captured and hashed as events happen.

EVERY MONTH

Test buy

A purchase from the seller that matters most, under chain of custody, with the goods examined against your standard.

EVERY MONTH

Report

A written summary of what was seen, who was identified, what was captured and what we recommend next.

Seller Sentinel keeps the evidence window open

Evidence in marketplace matters has a short life. Listings are edited, reviews are removed, hostile accounts are closed, and messages disappear with them. The watch exists so the record is taken while it is still there. When the attack turns into an appeal or a filing, the exhibits are already in hand and already documented, instead of being argued for from memory.

Seller Sentinel is built to be held by counsel as a retained investigator

For the seller

The brand owner or seller who has already been hit once and does not intend to be caught cold again.

For seller counsel

Counsel who want the record built before the client calls, and an investigator already engaged when a notice lands.

For the brand with many ASINs

Brands whose catalog is large enough that nobody internally is actually watching all of it.

Seller Sentinel gets pressed hardest on what the watch actually produces

What does Seller Sentinel actually do each month?
It watches your ASINs continuously and identifies new and hostile sellers as they appear. It captures the evidence of hijacking, counterfeit activity and review attacks as it happens. It runs a test buy where one is needed, and it delivers a written summary of what was seen and done.
Is Seller Sentinel just monitoring software with a name on it?
No. Monitoring is one part of it. The part that matters is a licensed investigator identifying who is behind the activity and signing a finding about it, which is work software cannot do and cannot stand behind.
I already use a monitoring tool. Does Seller Sentinel replace it?
It can, and it often sits alongside one. The tool tells you something changed. Seller Sentinel tells you who did it and hands your counsel evidence that survives a challenge.
Can my law firm put Seller Sentinel on its clients?
Yes. The watch can be engaged by the firm on behalf of a client, so the record exists before a suspension and an investigator is already engaged when a notice arrives. The engagement can be attorney retained, which keeps the work inside privilege.
What happens when an attack is detected?
We capture and preserve the record at once, identify the party behind it, and tell you and your counsel what we have and what we recommend. Where a purchase settles the question, we buy. Urgent matters can move quickly, and scope sets the schedule.
How is Seller Sentinel priced?
The watch is scoped on a confidential call, and scope and fee are quoted in writing after that call. The scope depends on the size of your catalog, the marketplaces covered and the monthly volume of purchases and identifications. Retainers are paid in full before work begins.

A named investigator stands behind every Seller Sentinel capture

Matt Aubin, CDFE, FBCI

Managing Partner, E3 Legacy Intel · Southern Recon Agency, LLC, Florida agency license A-1400197

Every Seller Sentinel month is worked under a named, licensed examiner. Matt Aubin brings seventeen years in cybercrime and open source intelligence. He is a Certified Digital Forensics Examiner (CDFE), a Florida Board Certified Investigator (FBCI), and a Certified AI Agent Developer. He has investigated cases jointly with the FBI, the SEC, the U.S. Secret Service, and the U.S. Marshals.

His work has been featured on ABC News, Spectrum News, and The Daily Beast, and in a television pilot for Netflix and MAC Pictures as a cybercrime expert. He keynotes nationally and serves on the Board of Directors of the Florida Association of Licensed Investigators (FALI). The firm is nationwide, and the work is run from Florida. About Matt Aubin

Call (877) 732-6648 or use the contact form to arrange a confidential call. Scope and fee are quoted in writing after a confidential call.

Tell us what happened

A licensed examiner reads every inquiry. You get a written, flat fee quote before any work starts. Or call (877) 732-6648.